Now that you have signed up for a booth, take the next step to get noticed by marketing and promoting your participation. We've put together a list of marketing initiatives for YOU to execute to secure the largest possible attendance — and gain the most value out of your investment. Some of these ideas may seem basic, but by creating a trade show strategy and following an integrated show promotion plan, you can generate tremendous ROI by securing a wealth of new business leads. Contact the TISE Marketing Team to find out more.

Press Kits are your opportunity to put your product marketing materials in front of the press and media and make a first impression. They'll stop into the Press Suite first, check out the press kits, then hit the show floor! The media attends the show to see exhibiting companies, new product introductions, and discover the latest industry trends. Provide press kits to ensure the media has your current information and entice them to visit your booth.

Press Kits can be dropped off on-site at the Press Suite (Islander E) beginning January 29. Contact the TISE Marketing Team with any questions.

Benefit from The International Surface Event partnerships by taking advantage of some of the great promotions offered exclusively to TISE exhibitors.

Check back for more information.

Buyer Invites
Each exhibitor will receive a minimum of 100 FREE printed buyer invites to send to customers and prospects, provide to sales reps as they work their territories, etc. This printed promotional piece provides a quick snapshot of all the happenings at The International Surface Event, along with a promo code to use online for FREE admission into the exhibit hall on behalf of your company.


Event Guide Exhibitor Listing
Each exhibiting company receives a FREE company and product category listing in the printed show Event Guide distributed on-site. You must log in to "My Event" on the TISE website to update your company information. 


Online Listing
Each exhibiting company receives one FREE company/product listing on the TISE website. You must update your information by logging into the TISE portal (click ‘Sign In’, top right corner). Online listings are a valuable tool used by attendees to search exhibitor product offerings and determine which companies provide products/services that fit their needs.


Show Logos
Make sure everyone knows you will be participating in TISE. Place the TISE logo in your email signature, invoices, company mailings and advertisements. Various versions and sizes of the logo can be found in the logo gallery.


Banner Ads
Drive customers to YOUR booth by placing the TISE banner ad on your website or email signature! Web banners can be found in the banner gallery.


Digital
The International Surface Event is pleased to offer our exhibitors a social networking system, comprised only of attendees and exhibitors from the show. Digital services are included with your booth space and each exhibitor is given an allotment of email and appointment credits, based on booth size. Start by completing your company information and products/services so attendees can be 'matched' to you! Log in to the TISE exhibitor portal to update your company information. Forgot your passcode? Contact the Sales Department.